Kiwilink Online Solutions
Online Branding & Identity Design
At KiwiLink we will work closely with you to form (or revise) an online identity, to bring out the value of your business to ensure that your online brand will best represented to the customer
There is a terrible misconception that branding is just about the creative side of business. About the logo. The advertising. The copy. The "look and feel." It is, but that isn't nearly the full extent of it.
Branding is, in a nutshell, the entire user experience - the "relationship" between the company and the customer, how a company makes a customer feel. This applies to all companies, great and small. In both online and offline branding, it's about:
- How the customer is treated at the door (home page)
- what the packaging looks like and how it's positioned on a shelf (Web site)
- how the cashier treats the customer (navigation, online support, online orders)
- how the company handles complaints (returns, ease of contact)
- how a company positions itself as "trustful" and "credible" (a combination of the above, media treatment, etc.)
We can also help you with your identity design, such as the logo, typography, letterheads, packaging and your business cards.
Web Design & Development
At KiwiLink we have built a highly experienced team and invested in the right software products so we can design and build high quality web sites quickly so that they are still affordable.
We have a broad range of options for the smallest of business solutions through to the larger and more complex corporate solutions.
We have a number pre-built components and libraries in the following areas:
- Content Management System
- ECommerce Shopping Cart
- Payment System Integration
- Custom Solutions
- MYOB, Point of Sale, Accounting Software Integration
- Flash Websites & Applications
Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO) should be an intrinsic part of website design and development, not just an add on or an after thought.
At KiwiLink we will always design and build our websites with SEO. However serious SEO is an ongoing activity, which we offer a number of maintenance services, including:
- Reporting
- Continual review of site performance and making tweaks
- Ongoing link building
- Search Engine Submission
- Keyword suggestions
- Content suggestions
If you already have a website that was not designed with SEO in mind we can you need it to be enhanced with SEO then we have 3 main packages available:
- Starter
- Intermediate
- Advanced
Search Engine Marketing - Pay Per Click (PPC) Advertising
Pay per click (PPC) is an advertising model used on search engines, advertising networks, and content websites/blogs, where advertisers only pay when a user actually clicks on an ad to visit the advertiser's website. There are a core set of search engines that have sponsored links set up and are driven by Cost Per Click (CPC).
As part of our Search Engine Marketing service we will work with you to define your adwords campaign, set your daily budget and continually manage the campaign to get the best results at the best CPC.
Email Marketing
Email Marketing is the process of sending Emails/Newsletters to your customers or contacts. It allows you to improve your sales and build stronger relationships.
Kiwilink's Email Marketing Tool allows you to easily create, publish, and track email newsletters.
There's a lot more we can talk about so either email us at info@kiwilink.co.nz or call us on 09 920 0222.
All webmail prices are in New Zealand Dollars and exclude GST.